Helping Irish business go global
In an ambitious 90-day sprint, we helped Enterprise Ireland nail their rapid .com migration, transforming their digital landscape into a cohesive, future-ready platform.
Enterprise Ireland help Irish businesses to go global. From start-ups to multinationals, their network of 39 international offices connect Irish businesses with opportunities around the world. It’s their job to get the right resources into the hands of Irish businesses of all shapes and sizes, across every sector. It’s a complicated task that needs sophisticated customer experience technology to deliver tailored content at the right time to the right people.
By integrating a hybrid-headless CMS and using efficient agile methodologies, we delivered a seamless user experience and a robust foundation for upcoming technological advancements such as AI and big data analytics.
The result? A tailored, efficient digital presence that elevates Enterprise Ireland’s global business support. Emphasizing our commitment to innovation and high-quality service and delivery, we helped Enterprise Ireland execute an agile digital transformation.
90 days to digital transformation: Enterprise Ireland’s digital evolution
Enterprise Ireland is a key player in driving the global success of Irish businesses. As a government organization, its mission is to help companies from all sectors expand internationally. With a vast network of 39 international offices, Enterprise Ireland connects Irish businesses with global opportunities, providing the necessary resources to thrive in competitive markets.
They manage a complex task of delivering tailored content and support to businesses of various sizes, from startups to multinationals. This requires sophisticated customer experience technology capable of delivering the right information at the right time. By supporting companies in their international ventures, Enterprise Ireland plays a crucial role in boosting the Irish economy. Our partnership with them is a strategic alignment of our capabilities with their mission to foster growth and innovation on a global scale.
Embarking on a digital transformation journey is a huge project, especially when it involves a rapid .com migration. We knew we had to move fast to meet their needs. Their existing digital infrastructure was fragmented and outdated, which hindered their ability to connect with businesses globally.
In just 90 days, we transitioned their web estate to a unified platform. This wasn’t just a lift-and-shift operation. We implemented a hybrid-headless CMS using CoreMedia, enhancing both flexibility and scalability. Our approach ensured that the new system could support everyday operations right out of the box, while being ready for future tech integrations.
Revolutionizing Enterprise Ireland’s digital landscape, we integrated heavyweight technology with efficient agile methodology and strategic brand expertise.
Digital transformation in 90 days
Transforming Enterprise Ireland’s digital presence in just 90 days was a monumental task. Here’s how we managed the challenge: we employed a smart, iterative sprint method to ensure each phase of the migration was executed flawlessly. Our approach was both agile and meticulous, allowing us to address issues in real-time and adapt swiftly to any changes in requirements. The transition involved migrating a vast amount of content and integrating sophisticated customer engagement tools. Our approach meant we delivered an entire site re-platform in just 90 days!
Supporting Irish business across the globe, Enterprise Ireland now has a new software platform that significantly enhances their customer experience and content optimization capabilities. This rapid digital transformation wasn’t just about speed; it was about laying a strong foundation for future innovation.
Hybrid headless: make tech make sense
Hybrid-headless CMS implementation
To address Enterprise Ireland’s complex needs, we implemented a hybrid-headless CMS using CoreMedia. This approach provided the best of both worlds: the robust content management capabilities of a traditional CMS and the flexibility of a headless system.
The hybrid-headless CMS allowed us to create a powerful content management engine that supported multi-market content, personalization, and campaigns. At the same time, the headless ‘open code’ framework gave our developers the freedom to build bespoke tools, like custom workflows and automated translation updates.
This setup ensured that Enterprise Ireland could manage their global web estate efficiently while remaining agile enough to integrate the latest technological advancements. The CMS was designed to be device responsive, GDPR compliant, and accessible, meeting the highest standards of modern web development.
Device responsive,
GDPR compliant,
W3C accessibility tested.
Building a future-proof ecosystem
Creating a future-proof digital ecosystem for Enterprise Ireland was a priority. We aimed to ensure that their new platform could handle current demands while being ready for future technological advancements.
Our solution was designed with scalability in mind, allowing for easy integration of emerging technologies like AI and big data analytics. This adaptability was crucial for enabling Enterprise Ireland to test, trial, and adopt new software plugins as they become available. By using a hybrid-headless CMS, we ensured that the system could support everyday operations out of the box, while also offering the flexibility to incorporate the latest tools without extensive overhauls.
This approach not only provided a stable foundation but also positioned Enterprise Ireland to stay ahead of the curve in digital innovation.
Agile and efficient:
the secret behind our 90-day digital overhaul
Digital transformation: a fast and nimble approach
Speed and agility were critical in our approach to transforming Enterprise Ireland’s digital landscape. Our team employed an iterative sprint methodology, breaking down the project into manageable phases that allowed us to maintain high quality while moving quickly.
This method enabled us to address issues in real-time and adapt to any changes in requirements seamlessly. We also leveraged advanced project management tools to keep everyone aligned and on schedule.
The result? We completed the .com migration in just 90 days, an impressive feat given the complexity of the task. This fast and nimble approach not only minimized downtime but also ensured a smooth transition to the new platform. By focusing on efficiency and adaptability, we delivered a high-quality solution that met Enterprise Ireland’s immediate needs while setting them up for future success.
Winning big: securing a 4-year strategic partnership with the Irish government
Winning government procurement
Securing the contract with Enterprise Ireland was no easy task. The government procurement process was fiercely competitive, and it took two years of rigorous evaluation and hard-fought negotiations to win. Our success wasn’t just about meeting the basic requirements; it was about demonstrating our capability to deliver a long-term digital transformation that would stand the test of time. We showcased our expertise in building robust, scalable digital ecosystems and our commitment to innovation. Our proposal stood out because it combined cutting-edge technology with strategic vision, ensuring Enterprise Ireland would be well-positioned for future advancements.
Winning this contract validated our approach and reinforced our reputation as leaders in digital transformation. It also set the stage for a partnership built on trust, expertise, and a shared vision for the future.
- Hybrid-headless enterprise CMS
- Engagement software
- Chatbot + Live chat
- 24/7 tech support
- Content auditing
- Technical optimisation
‘Renegade successfully implemented our new .com website to an extremely tight deadline. To the delight of stakeholders across the business, they delivered what is a critical and highly visible website to a very high standard.
They’ve also slotted in perfectly with our agency partners and with the culture at Enterprise Ireland. We continue to work with Renegade on a 4 year contract to support the organisation on strategic web development projects. Our new National Enterprise Hub website is another highly visible, strategically important project that’s just gone live with great success.’
Brian Smith, Digital Campaigns and International Marketing Manager, Enterprise Ireland
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